eSpace
Remember for a moment the awe you felt during your first theme park experience. Then consider the most effective sales pitch you’ve ever witnessed. Now imagine combining those two sensations. You’ve just experienced a eSpace environment.
eSpace environments are the result from Marketecture’s unique approach to designing technology-infused sales environments. They are a combination of many disciplines including:
- Branding Strategy
- Customer Relationship Management
- Architectural and Interior Design
- Spatial Flow
- Ergonomics/Human Factors
- Acoustics
- Visual design
- Media development
- Software development
- Systems integration
Personalized for each customer or visit group, eSpaces allow you to carefully orchestrate and track what your customers see, hear, touch, taste, and smell. Ordinary spaces are transformed into extraordinary sales tools.
We ensure design aspects such as human factors, space flow, and overall impression of the senses are orchestrated in a manner in keeping with the project vision. Consulting with the site architect and AV designer, we oversee the seamless integration of media and technology systems within these highly customized environments. To deliver the “on-the-glass” media elements, we utilize our in-house production team to deliver engaging visuals on brand with emotional impact.
Over the years, Marketecture has designed eSpace environments for many leading companies and institutions, including:
- Cisco Systems
- Kaiser Family Foundation
- Marriott Vacation Club
- Nortel Networks (now Avaya)
- Raytheon
- Sun Microsystems (now Oracle)
- Unisys
